Case Study


ExxonMobil, Mobil Product Solutions

Comunico has proven to be a global competitive advantage for ExxonMobil Specialty Products Field Engineering Team, Alliances and Distributors. This includes support of 24 Languages and over 130 Countries.

 

Mobil Lubricants global teams have used MPW for 15 years to reduce the time and effort required to diagnose prospect problems, design customer focused solutions, and document measurable value. Unlike an offering of generic benefits, MPW solutions distinguish the offering from the competition, fortify brand power and protect sales margins. The MPW platform provides a foundation of logically structured EM data that empowers efficient search and reuse of prior work and optimizes AI’s understanding and learning.  

CCI worked closely with global EM executives, managers and engineers (Marketing, Sales and FES) to configure and customize the PowerWriter platform to meet EM’s unique requirements. At the request of EM, the PowerWriter instance used by EM and their affiliates has been branded as Mobil PowerWriter. MPW currently serves EM global internal teams, alliances and distributors. MPW has helped EM achieve a global standard of high uniform quality across regions and languages. MPW’s integrated processes enable EM to efficiently control and administer EM’s expanding MPW implementation. Ongoing adjustments and maintenance keep the MPW system performing at the level required by EM and EMIT.

MPW provides many areas of cost savings by offsetting internal and external costs including information technology teams and systems, outside agency fees, and internal team procedures and workloads.